Per NBA insider Marc Stein, Doncic surpassed his teammate LeBron James and Golden State Warriors star Stephen Curry as the ...

On Monday, the league announced that Los Angeles Lakers guard Luka Dončić held the highest-selling jersey for the 2024-25 ...

Luka Dončić became the first NBA player in 12 years to sell more jerseys than Steph Curry and LeBron James in a season.

One of the NBA’s brightest superstars surpassed league legends LeBron James and Stephen Curry in jersey sales this season. A ...

Bryce James, the youngest son of Los Angeles Lakers forward LeBron James, signed with the University of Arizona on Thursday, ...

For the first time since the 2012-13 season, a player other than Steph Curry or LeBron James had the best-selling NBA jersey ...

The Los Angeles Lakers are heading back to the NBA playoffs for the third consecutive season and fifth time since LeBron ...

As Stein also noted, Doncic is the first international player to lead the NBA in jersey sales for a single season. Golden ...

The Lebron James "Kenbassadors" doll will be available ... in a varsity jacket with his initials and patches featuring his jersey number 23, his home state of Ohio. It also has a wristband reading ...

Lakers star Luka Doncic led the NBA in jersey sales for the 2024-25 season, surpassing longtime leaders LeBron James and ...

LeBron James was the most viewed NBA player across all social media platforms and his Los Angeles Lakers teammate Luka Doncic ...