Basketball shoes have a way of telling stories. They can create inflection points for players, sneakerheads and casual ...

No. 1 USC is playing its first game since JuJu Watkins suffered a season-ending knee injury, facing Kansas State in the Sweet 16. Follow live updates.

JuJu Watkins may not be on the court with her teammates, but they kept her close with matching shirts. USC faces Kansas State ...

Another Kobe Bryant-inspired Nike Air Force 1 is on the way. Check our Sneakers news for more upcoming releases and breaking ...

Rising NBA superstar Victor Wembanyama is so unlike any other player in NBA history that his nickname is "The Alien." Despite ...

The sportswear giant and TOGETHXR are partnering on a merchandise collection featuring the now ubiquitous slogan championing women's sports. The collection will include T-shirts, hoodies and baseball ...

The leaked jersey features outfielder Jung Hoo Lee. Nike City Connect is a line of jerseys designed specifically for the MLB ...

While books and blogs alike have documented girlfriend Taylor Swift’s style for years, Kelce is fast becoming a Fit King ...

It's been seven years since a team took the court in the men's basketball tournament wearing jerseys that weren't Nike, Under ...

In this article, we are going to take a look at where NIKE, Inc. (NYSE ... He was the principal owner of an NBA franchise, the Dallas Mavericks, of which he now serves as a minority owner.

The auction house is selling Michael Jordan and Kobe Bryant‘s first-ever game-worn jerseys from their debut rookie games in the league. Both NBA legends’ jerseys are expected to sell for a ...

EYBL Scholastic Conference Finals is set to stream on NBA platforms. NBA.com Staff The inaugural Nike EYBL Scholastic Conference Tournament began March 5 in North Augusta, S.C., as the semifinals ...