With minimalist branding and a higher price point, the salt brand is now chasing after “the aspiring home chef.” To entice new customers, Diamond Crystal recently introduced a redesigned box ...

While both kosher salt and sea salt enhance flavor, their differences come down to origin, texture and use. Kosher salt is ...

In all, the launch of Baking Salt falls in line with the takeaways of a New York Times piece from August about Diamond Crystal’s recent revamp: The brand is no longer concerned with just being ...

Morton vs. Diamond Crystal. Morton has been headquartered in Chicago since 1848, and in 1914 introduced the iconic umbrellaed Morton Salt Girl to emphasize the free-flowing quality of its table ...

In 2011, Bon Appétit, which was then becoming a major resource for Millennials teaching themselves how to cook, adopted Diamond Crystal as its house salt. This is all a little funny.

Dozens of Salt Life retail stores across the country are closing following the company’s recent purchase. Hilco Consumer-Retail Group, one of the new owners of the brand, announced Tuesday that ...

The beverage comes with red, white and blue layers and a refreshing tangy-sweet taste: complete with popping pearls and ...

Morton vs. Diamond Crystal . Morton has been headquartered in Chicago since 1848, and in 1914 introduced the iconic umbrellaed Morton Salt Girl to emphasize the free-flowing quality of its table ...

Morton and Diamond Crystal are the most common brands of kosher salt you’ll find on shelves. Despite the name, they aren’t interchangeable, and choosing which to use can be a point of ...