Roblox has increasingly become a cultural hub for music fan engagement, as seen with recent artist activations from the likes of Yeat (Capitol Records), Lady Gaga (Interscope), Chappell Roan (Island ...
Deal includes the integration of commercial features designed to ‘drive increased engagement and revenue for artists and ...
Roblox has increasingly become a cultural hub for music fan engagement, with recent artist activations from Yeat (Capitol ...
An adorable Christmas ad by Crayola is capturing canine-loving hearts this season, with a sweet tale of a girl and her dog ...
Universal Music Group partnered with Roblox to bring Drake, Kendrick Lamar and top rap stars to the gaming platform through new activations.
It wasn’t some memory of watching SpongeBob SquarePants back when the all-time great animated series premiered back in 1999, nor was it introducing my kids to that burger-flipping Nickelodeon ...
Universal Music Group’s dealmaking team has been on a tear in 2025, and its final deal of the year appears to be with Roblox.
Digital Music News on MSN
Universal Music and Roblox ink expanded partnership deal, teeing up additional artist activations, on-platform physical merch, and AI initiatives
Universal Music Group (UMG) and Roblox have inked an expanded strategic agreement – including plans for additional physical ...
"The Way of Water" began the "Barbenheimer" craze, and now "Fire and Ash" has studios rushing to sell their biggest films of ...
/Film on MSN
15 Movie Marketing Stunts That Went Too Far
Great marketing is crucial to convincing audiences to see films in theaters, but here are 15 times movie marketing ploys went ...
For generations it’s been a near article of faith that homeownership beats out being a renter. In California in 2025, having ...
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