News

Sitewide clicks are down, but clicks to homepages are up 10.7%. Your homepages may become even more valuable in AI search ...
The arrival of ads in AI Overviews marks a big shift for Google search, though it's still unclear how the new ad format will ...
Google’s AI Mode hides referrer data, making clicks invisible in Google Search Console and analytics platforms. Is this Not ...
AI discovery systems don’t crawl like Google. Learn the execution pitfalls keeping your brand invisible to LLMs.
Other search options and modes dynamically move and change based on the query but AI Mode is consistently on the left.
Google says AI Overviews drive better clicks, but offers little new guidance – even as AI Mode threatens to further shrink ...
Google’s Marketing Advisor is an AI-powered Chrome assistant that helps you manage campaigns and uncover growth opportunities ...
Google gives advertisers new ways to measure impact, activate first-party data, and optimize ROI across channels.
Google Marketing Live 2025 made one thing clear: AI isn’t just an assistant anymore. It’s becoming a co-strategist. This year ...
Google Ads agents will provide personalized campaign recommendations, while Google Analytics agents will surface insights and ...
Google’s Smart Bidding Exploration uses AI and flexible ROAS targets to help capture more conversions by unlocking untapped ...
Google Ads is launching new AI-powered, UI-only image optimization features for PMax campaigns that automatically source and ...