The Akron RubberDucks’ promotional schedule includes 26 fireworks shows and 12 premium Saturday giveaways and appearances. All 69 regular-season home games will have a theme of some sort. The city is ...

Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

Meanwhile, the fast-growing Michelob Ultra label takes its active-lifestyle mien to a higher level, with septuagenarian ...

NASCAR and Busch Light, which have been partnered for many years, will continue their longstanding partnership for years to come. On Thursday morning, the sanctioning body and Anheuser-Busch ...

ST. LOUIS — There are only a few more weeks until the big game, and Anheuser-Busch shared a sneak peek of its Super Bowl LIX commercial featuring the brand's smallest star. The teaser trailer ...

In a Wednesday letter titled "A Call for American Beers," CEO Brendan Whitworth expressed his dissatisfaction with the ...

Anheuser-Busch is encouraging its distributors and partners to replace the term "domestic" with "American" when marketing beer, arguing that the term better reflects the industry's identity.

Anson Frericks, a Cincinnati native and former president of Anheuser-Busch InBev, has detailed the controversy in his new book, "Last Call for Bud Light." ...

In other beverage news, actress Hailee Steinfeld teamed up with a Mexican beer maker on a line of RTD margaritas.

At least, that’s what Anheuser-Busch’s CEO thinks. Brendan Whitworth, the beermaker’s chief executive, says he wants to change the term that describes his US-made beers, which includes ...

Virtue Cider is now heading in a new direction—partnering with local farms to make European-style, Michigan-made ciders.