"I'm also hoping brands start to listen more to their consumers and audience about that we’re asking for out of them," Sneaky ...

The NBA three-point game continues to evolve, and 2025 promises to showcase an elite group of sharpshooters redefining the ...

There was an abundance of sneaker endorsement deals signed in 2024.

From the 2024 playoffs to the Paris Olympics to the NBA Cup, which star most dominated the sport from January to December?

From Dorothy's $32 million ruby slippers to Michael Jordan's most game-worn sneakers, these shoes have hefty price tags.

Bill Simmons has sparked a lively debate by claiming that LeBron James and Stephen Curry are both the solution and the problem behind the NBA’s current viewership struggles.

The Cleveland Cavaliers are absolutely, 100%, without a doubt worthy of the No. 1 spot in the first 2025 edition of the NBA Power Rankings. But there's just one problem -- the Oklahoma City Thunder.

The first signature athlete and shoe from the Curry brand with ... to the promised land of the NBA finals. If Anthony Edwards ...

Anthony Edwards is one of the most marketable young stars in the NBA. He also has a growing tab with the league for speaking ...

Shai Gilgeous-Alexander finished second in MVP voting last season and is in the mix to win the award this season.

NBA star Anthony Edwards keeps getting fined for profanity — but won’t stop cursing on live TV. Executive Vice President and Head of Basketball Operations Joe Dumars announced in a statement ...