With NBCUniversal’s asking price for a 30-second ad in Super Bowl LX being $7M, some buyers are surprised at the cost.

The Philadelphia Eagles have formally accepted an invitation from President Donald Trump to celebrate their recent Super Bowl victory at the White House. "We sent an invitation. They ...

People in the marketing industry may wonder if we here in the US put too much emphasis on ads that run during the Super Bowl. But put aside for a moment the mind-boggling (estimated) $8 million it ...

Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff ...

Travis Kelce’s Super Bowl 2025 performance was suboptimal. That might’ve been because his health could’ve been described in much the same way. Kansas City general manager Brett Veach was ...

Pharma and health-related Super Bowl ads made quite the splash this year — serving as some of the top-scoring ads overall — but they weren’t immune to criticism. Several ads — including Hims & Hers’ ...

Former Giants wide receiver Plaxico Burress’s Super Bowl XLII ring has fetched $280,600 at auction. Heritage Auctions announced that the ring won by Burress went for that price in an auction this ...

Dawn says job seekers can learn a lot from the TV ads shown during the recent Super Bowl. So, what does an effective résumé have in common with a good TV ad? “Brands shelled out a record ...

During this year Super Bowl, there was a an attempt to address the issue of antisemitism. Unfortunately never in the ad did the word Jewish or antisemitism appear. It’s important to recognize ...

Let's hear it for the Clydesdales. The distinctive horses with the silky, feathery hair over their hooves won Budweiser the honors of "Top Super Bowl Ad" for 2025, according to Ad Meter ...

Shopify confirmed to BI that it took down YEEZY.com after a Super Bowl ad directed viewers to an online store that later featured a swastika T-shirt. Kendrick Lamar's Super Bowl halftime show ...