The Citrus Bowl is celebrating its fourth year with Cheez-It as its naming sponsor with a cracker-themed concession stand ...

“For Cheez-It, the in-stadium experience is where our brand personality really comes to life,” Cara Tragseiler, senior brand ...

The brand’s Citrus Bowl takeover promises big energy, bigger personality, and a fan-favorite mascot stepping back into the ...

Join a group of British students as they try Cheez-It crackers for the first time! Wearing their school uniforms, they explore the taste, texture, and cultural quirks, including the famous 'Zed vs Z' ...

College football fans — and Florida-local foodies — have some seeking to do around town as the Cheez-It Citrus Bowl approaches. Florida Citrus Sports (FCS) has partnered with a bunch of local ...

The brand's latest immersive experience redefines nightlife with a one-of-a-kind nightclub serving Cheez-It-infused cocktails, late night bites and crackers straight from the Cheez-It Tap CHICAGO, Oct ...

Just in time for National Taco Day, a new taco shell, inspired by Cheez-It crackers, has landed on grocery store shelves. Ortega has unveiled what it calls “a revolutionary taco shell that fuses the ...

Kellanova is taking its “Want it. Need it. Cheez-It.” campaign into decidedly spicier territory, with new spots dramatizing how powerless some people feel in the face of longing for their favorite ...

This isn’t just gas station-convenience store food — it’s a snack with potential to resonate far beyond the shelves. Cheez-It is rolling out its biggest innovation in three years with Cheez-It Crunch, ...

This isn’t just gas station-convenience store food—it’s a snack with potential to resonate far beyond the shelves. Cheez-It is rolling out its biggest innovation in three years with Cheez-It Crunch, a ...