For decades, marketers thrived on the use of 4Ps – Product, Price, Place, Promotion – to conduct their Tactical Marketing Planning. Now we have to ask whether the 4P marketing mix is a sufficient ...

Abu Dhabi has approved a Dh4 billion housing package benefiting 3,310 UAE citizens as part of the 54th National Day celebrations. This marks the third housing benefits package in 2025, bringing the ...

Prof. Philip Kotler, widely regarded as the Father of Modern Marketing, has spent decades helping the world think beyond merely “selling more stuff.” From his early 4Ps (Product, Price, Place, ...

The UAE, under His Highness Sheikh Mohammed bin Rashid Al Maktoum, has launched a Dh4.7 billion endowment district through the Mohammed bin Rashid Global Humanitarian Initiatives. The permanent ...

Dubai is to launch what is being heralded as the region's first endowment district, a philanthropy-focused development backed by Dh4.7 billion of investment. Sheikh Mohammed bin Rashid, Vice President ...

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, has launched a permanent endowment district valued at Dh4.7 billion. The proceeds ...

The claimant demanded Dh4 million plus Dh3 million in damages for material and moral loss The Abu Dhabi appeals court has upheld a ruling ordering a man to return Dh4 million to another after a failed ...

The plaintiff sought repayment along with Dh300,000 in damages Court ordered the defendant to return Dh4 million and pay Dh50,000 in compensation. Supplied Abu Dhabi: A dispute over the failed ...

Dubai Duty Free achieved a record-breaking revenue of Dh4.118 billion in the first half of 2025, a 5.34% increase driven by strong travel demand and increased passenger spending during peak travel ...

A software company which is based in the Baily Lighthouse in Howth in Dublin has been acquired by a UK group. Irish company D4H provides software which is used in crisis response. Robin Blandford, the ...

ABU DHABI, 31st January, 2025 (WAM) -- Ghitha Holding has announced its consolidated financial results for the fiscal year ended 31st December 2024, reporting a total revenue of AED4.97 billion, ...