For retailers looking to boost customer engagement and foster long-term loyalty, managing the Rule of 7 with positionless marketing helps brands execute this strategy efficiently.
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People can be unkind to themselves in ways they would never be to a friend. I’m sure many of us have found ourselves in that ...
Vision Direct has unveiled a new visual brand identity that paves the way for the next era of innovation, growth and ...
In 2024, the CNIL stepped up its enforcement action, issuing 87 sanctions, 180 compliance orders and 64 reprimands. However, only 12 decisions ...
The Routes Asia 2025 Awards will recognize outstanding achievements in airport and destination marketing, with 15 airports, ...
In this episode of The Top Line, sponsored by PatientPoint, Andrew Schultz, President of PatientPoint Precision, discusses ...
Meta has agreed for the first time to stop targeting a Facebook user with ads on the basis of their personal data. After a ...
Automation has transformed the way we approach lead generation, allowing us to work smarter, not harder. With the global ...
The question isn’t whether data matters – it’s whether artists can reclaim ownership of their most valuable digital asset: ...
A human rights campaigner, Tanya O'Carroll, has succeeded in forcing social media giant Meta not to use her data for targeted ...
On March 10, 2025, the Belgian Data Protection Authority (BDPA) updated its 2020 guidance on the processing of personal data for direct ...