Sports teams are turning to Hello Kitty tie-ins and other pop culture plays to draw new fans and bolster branding.
The winner of this summer's Club World Cup could win as much as $125 million from the tournament's $1 billion pot in total ...
At the FIFA 2025 Club World Cup this summer, MLS participants Inter Miami CF and Seattle Sounders FC could win up to nearly $100 million as part of the unprecedented $1 billion prize pool, per the ...
FIFA has trumpeted the expanded 2025 Club World Cup as one of the biggest competitions in football history, and it has backed ...
The winner of the FIFA Club World Cup will take home at least $125 million of a $1 billion prize pool this summer. Here's out ...
As part of a recently announced $1bn prize pot, football’s governing body offers largest winner’s cheque for FIFA event.
The winner of FIFA’s first 32-team Club World Cup in the United States could earn $125 million as details of a $1 billion ...