In an interview on "The Pat McAfee Show", LeBron James gave the real reason why he signed with Nike, and it isn't because of ...

From Duke's Cooper Flagg to UCLA star Lauren Betts, players across March Madness are rocking T-shirts underneath their ...

It's been seven years since a team took the court in the men's basketball tournament wearing jerseys that weren't Nike, Under ...

Similar to the Rookie Debut Patch Autograph, Topps and Fanatics will collaborate with Nike and Major League Baseball for the ...

He's considered the greatest NBA player of all time, but Michael Jordan is also a savvy businessman with a massive shoe ...

NBA. Luka Doncic lodges a bold prediction for LeBron James' future that could usher in Lakers' new era of dominance NBA. Luka Doncic's brutal training at 14 years old that forge him into one of ...

CLEVELAND – The Cleveland Cavaliers have officially clinched a berth to the 2025 NBA Playoffs. Notably, the Cavaliers have become the first team in the league to secure their place in this year ...

March comes in like a lion — which is not the big cat I would choose to be king of the jungle — and, therefore, it is basically playoff time for all those NBA teams that will be happy just to ...

Basketball legend Sheryl Swoopes has extended a rare compliment to rising star Caitlin Clark on her Nike deal, following previous criticisms of the Indiana Fever sensation. After Clark's ...

Brian Windhorst reacts to LeBron James' comments about Anthony Davis becoming the face of the NBA one day (Image credit: Imagn) This week, LeBron James was asked about Minnesota Timberwolves star ...

The tee is made of 100 percent cotton, only comes on a black shirt, and retails for $45. It steps away, just a bit, from Nike's long-time slogan, 'Just Do It.' Instead, it focuses on athletes who ...

Let's make some room in the NBA buzz machine for a worthy, overlooked team playing some of the best basketball across the league right now. Yes, the Detroit Pistons are the game's hottest team.