BOSTON — Ocean Spray Cranberries, Inc. is introducing B1U, a new functional beverage line made with simple ingredients and bottled in recyclable packaging. B1U is launching with a collection of four ...
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. This holiday season, forget Krampus: Ocean Spray is ...
BOSTON, Nov. 18, 2020 /PRNewswire/ -- Ocean Spray Cranberries, Inc., the agricultural cooperative owned by more than 700 farmer families, has today announced the launch of the B1U™ brand, a new ...
For the next wave of its brand refresh, Ocean Spray is introducing a new tagline, and a new character. The brand is launching a “Just Add Cran” masterbrand campaign introducing the titular tagline ...
The new flavor, which can be enjoyed either hot or cold, will be available nationwide starting this week. Courtesy of Ocean Spray What do you picture when you think about the Ocean Spray brand?
BOSTON — Ocean Spray Cranberries, Inc. launched CarryOn, a new line of CBD sparkling waters, through its Lighthouse Innovation Incubator. CarryOn is available in two blends, Elevate and Descend, each ...
Ocean Spray is assembling its cross-channel campaigns for the holiday season – and just producing and managing the video assets alone requires Santa’s Workshop-levels of effort and cross-team ...
Vodka and cranberry juice are a duo that just works, like the peanut butter and jelly of the cocktail world. Elegant in its simplicity, it’s a two-ingredient drink that’s already fairly simple to make ...
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