Dive Brief: Ocean Spray Cranberries Inc. has refreshed its brand identity for the first time in more than two decades as it looks to highlight a "wildly uncommon" approach to culture, creative and ...

Ocean Spray joins a multitude of brands who have refreshed their looks in the last few months. Last year, the Coca-Cola company unveiled a new global brand identity for its soft drink brand, Fanta ...

by Danielle Oster, June 10, 2024 ; For the next wave of its brand refresh, Ocean Spray is introducing a new tagline, and a new character.

On November 12, for the very first time, Ocean Spray is rolling out a juice that can be served cold, straight from the bottle, or warmed up to create a cozy winter drink.

Case in point: Starting this month, Ocean Spray will debut a new juice called Holiday Blends Mulled Blackberry Pear, and it’s the first beverage of its kind the brand has ever released.

What's the deal with the upside-down labels on Ocean Spray cans? Pictured are cans of Ocean Spray brand Jellied Cranberry Sauce in Alameda, California in November 2020.

The cocktail is comprised of Absolut, Ocean Spray cranberry juice, sparkling water for a bit of fizz, and other unspecified natural flavors. Fans will be able to pick up either an 8-pack, a 4-pack ...

Ocean Spray Cranberries Inc. has refreshed its brand identity for the first time in more than two decades as it looks to highlight a "wildly uncommon" approach to culture, creative and connecting ...