Ad campaigns that leave the biggest impact—like those from Poppi and Carl’s Jr—are the ones that go beyond the screen.

Commercials for Super Bowl LIX between the Philadelphia Eagles and the Kansas City Chiefs cost $8 million a pop ...

Jeremy Strong explained the origins of his bizarre role in the 2025 Dunkin' Super Bowl commercial alongside Ben Affleck.

Kendrick Lamar aside, this year's Super Bowl was devoid of any real intrigue as the Kansas City Chiefs capitulated to the ...

“When we choose what brand we put on the Super Bowl, we make sure it’s a brand that needs help from an awareness standpoint and has something new to say to consumers.” AD METER 2025: Sign up to vote ...

The "He Gets Us" campaign was previously a subsidiary of the Signatry, a Kansas-based non-profit organization also known as the Servant Foundation. It now operates under the umbrella of a non-profit ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Pepsi, Volkswagen, Verizon and other top advertisers have mastered the art of turning mere seconds into unforgettable moments ...

Take a look at some previews for the big game ad campaigns. As the Kansas City Chiefs and the Philadelphia Eagles prepare for a Big Game rematch at Caesars Superdome in New Orleans for Super Bowl ...

“When we choose what brand we put on the Super Bowl, we make sure it’s a brand that needs help from an awareness standpoint and has something new to say to consumers.” AD METER ...