The Duke Blue Devils men’s basketball team is set for a major showdown tonight, as they’ll take on the Arizona Wildcats in the Sweet 16. Duke took down Mt. St. Mary’s and Baylor enroute to their Sweet ...

Overtime Elite uses manga marketing to score young fans as the developmental basketball league stays a step ahead of the NBA ...

TCU standout guard Hailey Van Lith says it was difficult, but she's glad to have shared publicly about mental health struggles she says she dealt ...

Maryland coach Kevin Willard avoids comments about the Villanova job opening, but does speak on Derik Queen’s impact in ...

From Duke's Cooper Flagg to UCLA star Lauren Betts, players across March Madness are rocking T-shirts underneath their ...

One NIL educator said high-profile endorsement deals for stars like Queen can be worth “six figures, and sometimes a lot more ...

Amir Khan, McNeese State basketball’s student manager, has new NIL deals after his star turn in this year’s NCAA Tournament.

The only boys basketball coach Cooper High School has ever known says his status hangs in the balance whenever this season ...

The Iowa native, born in Iowa City and raised in Storm Lake, replaces Fran McCaffery, the program’s all-time winningest coach ...

The excitement rolls on as both the men’s and women’s basketball programs at the University of Maryland make history, ...

On Saturday, the Hogs defeated No. 2 seed St. Johns in an intense matchup for the next round in the NCAA Men's Basketball ...

EAST LANSING -- The Arbor Prep girls basketball team took the floor for Saturday’s Division 3 state title game against Lutheran Northwest with shirts sending a simple message: “Doubt us.” ...