The initiative will provide student-athletes with access to resources for brand development, strategic content creation, and customized ...

Georgia locks in new NIL partnership that will further help Kirby Smart build his football dynasty and more originally ...

The Georgia Bulldogs are already making changes as they have launched a brand new partnership with Learfield. Learfield will ...

Texas responds to the new-look NIL space by partnering with a media and technology company to enhance athletes access to ...

Georgia athletics and Learfield have launched a new Name, Image and Likeness (NIL) partnership, the university announced ...

Georgia is ending its collective, but the Bulldogs are partnering with an outside organization to form a new outlet that will ...

ATHENS — Georgia athletics is looking to help its athletes cash in, announcing on Monday its new NIL partnership with ...

The new agency is in collaboration with leading college sports marketing firm Learfield’s Longhorn Sports Properties.

The University of Georgia Athletic Association and Learfield have launched a transformative strategic Name, Image and ...

According to a news release from the university, the new agency will be led by Lucas Motta, who is the current vice president ...

College sports has officially entered its revenue-sharing era, putting away the concept of amateurism for good. Schools can ...

Learfield has launched a new NIL partnership with @UGAAthletics to help Georgia student-athletes grow their brands and unlock new revenue opportunities — powered by Learfield Impact NIL.