“Saban retiring, in any era, was going to fundamentally impact the death grip the SEC had on college football,” Pate explained. “Because it wasn’t the SEC that had a death grip, it was Alabama, led by ...

Auburn football will feature a corporate sponsor on Pat Dye Field at Jordan-Hare Stadium in 2025. Auburn alum and billionaire ...

Since the moment that compensating collegiate athletes for their name, image, and likeness was given the stamp of approval from the NCAA, programs have been in a continuous bidding war to reach the ...

Given the explosion of revenue sharing and NIL deals, plus the backpay charges for this massive House lawsuit, money ain't cheap in college football right now.

Oregon Ducks quarterback Dante Moore surprised his teammates with gifts after an NIL deal with Beats By Dre. His Oregon teammates reacted to the new headphones ...

Earlier this year, a federal judge approved the House vs. NCAA settlement, allowing Division I schools to directly pay college athletes for the first time ever. Former athletes are also eligible for ...

Mack Brown notices a major change in the level of enthusiam for football at North Carolina since the hiring of Bill Belichick ...

Being the starting quarterback of one of college football ’s iconic teams comes with its perks. Simpson is taking full advantage on Wednesday, revealing a new NIL partnership with the clothing brand, ...

Ten Democratic members of the U.S. House of Representatives have asked the NCAA if and how college sports' major governing ...

In the era of name, image, and likeness (NIL), athletes wearing a product is it's own business. On Tuesday, Beats by Dre announced their 2025 Beats Elite Class ...

The Beavers announced the hiring of Kyle Bjornstad — a former basketball player and administrator at OSU who founded the Dam Nation collective in 2022 — as the athletic department’s new general ...

Beats by Dre has announced their third class of "Beats Elite", the company selects a handful of college football players to ...