Welcome to Sportico’s transactions wire, a weekly rundown of personnel, partnerships, products and purchases across the ...

This story originally appeared in Club Sportico, which is Sportico's separate community newsletter. Join the club here. Last summer, following years of internal debate, the NFL joined the other major ...

Pat Kraft (Penn State) and Martin Jarmond (UCLA) told Yahoo Sports' Ross Dellenger that partnerships with sports consulting ...

What previously became groundbreaking, historic news of UCLA and Penn State partnering with Elevate, a global sports ...

Sportico has released valuations of the most valuable soccer clubs in the world, a top-50 list that includes 19 teams in Major League Soccer. The list, which is topped by LaLiga's Real Madrid ...

Pro Shop, the golf media and commerce company, has hired Andrew Captan as senior vice president of sales. Captan will be responsible for leading the sales team in driving strategic partnerships ...

Five MLS teams are valued at more than $1 billion, while 14 other clubs are among the Top 50 most valuable clubs in the world ...