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Reebok founder Joe Foster keeps it real on the impact of tariffs on the future of footwear.

The video discusses the launch of the first AI-designed custom slide shoe by Syntilay, which has garnered significant media attention. CoinDesk interviews Joe Foster, co-founder of Reebok, and Ben ...

Friday June 27, 2025 Feature | Edited by Abhinav Singh Florida-based footwear company Syntilay is collaborating with OrbitsEdge and Copernic Space to produce the shoe design.

A footwear startup, backed by Reebok's co-founder, collaborates with OrbitsEdge and Copernic Space to design a shoe in space using AI and blockchain technologies.

Boca Raton-based Syntilay will use AI agents on the satellite to produce the first image of a shoe design from space, said Ben Weiss, founder and CEO of the shoe company.

Boca Raton-based Syntilay will use AI agents on the satellite to produce the first image of a shoe design from space, said Ben Weiss, founder and CEO of the shoe company. Syntilay already uses 3D ...

And now, Ben has had a similar moment with Syntilay’s new shoe (Reebok has collaborated with Syntilay CEO, Ben Weiss to produce the world's first AI-designed shoe).

We sat down with the Founder of Syntilay to find out more how the company is using AI and 3D printing to make shoes.

Chinnaswamy stampede joins a long list of stadium tragedies Second innings: Can the Reebok co-founder help build Syntilay into an AI footwear giant?