The Rise and Fall of Joe Camel, The Cartoon Who Encouraged Kids to Smoke
12:16
YouTubeWeird History
The Rise and Fall of Joe Camel, The Cartoon Who Encouraged Kids to Smoke
The rise and fall of the Joe Camel cartoon is a lesson in disastrous advertising. As a marketing ploy, Joe was allegedly created to draw smokers away from Camel's competitors. The Joe Camel advertising campaigns utilized a masculine camel, or “smooth character,” to create an association between the brand’s cigarettes and the high life ...
487.6K viewsMay 6, 2022
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