Many Indian startups are suddenly turning ‘profitable’ just before their IPOs — but are those profits real or just accounting magic? From Lenskart to Urban Company, we decode the ‘pre-IPO profit push’ that’s raising red flags for analysts. Watch to find out what investors should really look at before betting on the next big listing. #IPO #startups #lenskart #urbancompany #businessnews #ETMarkets | ETMarkets