🌼 Crocs is entering its “Wonderfully Unordinary” era. The footwear brand has rolled out a new global brand platform under that theme, anchored by a surreal film that sets the tone for the company’s next chapter. The 90-second spot, made by agency Flower Shop and directed by SMUGGLER’s Adam Berg, leans into movement, visual effects and an offbeat sense of awakening. “We wanted this to be the one thing that people remembered from their day, the one thing they saw that day that landed,” said Alast
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